The Shifting Shades of Pink: A History of the Divisive Color
Pink, a color often associated with femininity, has a surprisingly complex history in American culture. Once favored by European aristocrats, it later became linked to gender stereotypes and commercial interests. This article explores the evolution of pink, from its fashionable origins to its modern-day associations, examining its impact on society and business. We delve into a recent exhibit at New York's Fashion Institute of Technology and speak with Hilary Knight, illustrator of "Eloise," about her iconic pink-clad character.
In the 18th century, pink was a fashionable color for both men and women in Europe. Aristocrats embraced the hue, and it was seen as a sign of wealth and status. However, as the 20th century dawned, pink began to be increasingly associated with girls and blue with boys. This shift was driven in part by marketing campaigns that targeted children with specific color-coded products.
Today, pink remains a divisive color. Some people embrace it as a symbol of empowerment, while others reject it as a limiting stereotype. A recent exhibit at New York's Fashion Institute of Technology explored the many facets of pink, showcasing its evolution and its impact on fashion and culture. Hilary Knight, the illustrator of the beloved children's book "Eloise," also weighed in on the color, explaining how the mischievous heroine's pink attire was intended as a symbol of independence and individuality.
Ultimately, the meaning of pink is subjective. It's a color that continues to evolve and adapt, reflecting the changing attitudes and values of society.
Source: Read the original article at CBS