Washington D.C. - Prominent figures from the technology and music industries appeared before the Senate on Wednesday to advocate for the passage of the "No Fakes Act." The proposed legislation addresses the rising concern of AI-generated deepfakes, which can replicate a person's voice and likeness without their consent.
During the hearing, witnesses shared examples of how deepfakes could be used maliciously, including creating fake endorsements, spreading misinformation, and damaging reputations. They argued that current laws are insufficient to protect individuals from these emerging threats. The "No Fakes Act" seeks to establish clear legal protections, ensuring that individuals have control over their digital identities and can seek redress if their likeness is used without permission.
The industry representatives emphasized the importance of proactive measures to prevent the widespread abuse of deepfake technology. They called on lawmakers to act swiftly to pass the "No Fakes Act" and provide a necessary framework for addressing the challenges posed by artificial intelligence.
Industry Leaders Push for "No Fakes Act" to Combat AI Deepfakes
Tech and music industry executives testified before the Senate on Wednesday, highlighting the growing threat of AI-generated deepfakes. They urged lawmakers to pass the "No Fakes Act," a proposed law designed to protect individuals' voices and likenesses. The legislation aims to prevent the unauthorized replication of personal attributes using artificial intelligence. Industry leaders emphasized the potential for misuse and the need for federal safeguards.
Source: Read the original article at ABC